As AI tools become more capable and truly ‘agentic’ in their ability to surf the web and make decisions on your behalf, users are discovering new ways to go online and discover.
Traditional search once revolved around static text queries, but this paradigm is shifting rapidly. Today’s search experiences draw on an expanding variety of input modalities — voice, live video, images, and contextual interactions — to deliver more intelligent, tailored outputs. Rather than limiting ourselves to keyboards and screens, we are now engaging with AI agents that interpret and respond to our environments, activities, and immediate needs. This change is making search more intuitive, immediate, and integrated with everyday life.
Industry developments point the way forward, even in only recent weeks. Meta’s AI-enhanced glasses can now capture live video feeds, enabling users to focus on a product or setting and receive instant contextual information. ChatGPT’s integration of web search, voice mode, and even cellular calling capabilities transforms basic queries into natural dialogues that bridge online and offline worlds. Even Apple, which has been slower than industry peers to adopt AI with Apple Intelligence and with it aims to create an intelligent framework for when to call on or integrate a third-party LLM, has begun to integrate LLM-driven search within its own iOS App Store.
This evolution in how users feed information into search systems is driving a powerful shift in consumer behavior. By making input methods more flexible and intuitive, AI-guided discovery will increasingly streamline how people find, learn about, and buy products and services. Already, over $200 billion in retail revenue this year has been influenced by AI-driven pathways to purchase according to new research from Salesforce. As consumers embrace these new channels, brands must ensure they are present and easy to find at every touchpoint.
Dappier helps businesses adapt to this evolving landscape. By transforming your brand’s content into an “AI-ready”RAG model in real-time, Dappier enables you to deploy branded AI experiences and connect your data to any AI endpoint, ensuring discoverability across new and growingly popular input modalities. Whether customers are asking a voice assistant for product recommendations, capturing images or video through wearable devices, or chatting casually with a virtual agent, your brand can appear at the right moment, in the right format, with the right message.
The era of multimodal AI search isn’t on the horizon — it’s here now. As input methods diversify and search becomes woven into the fabric of daily life, brands that fail to anticipate this change risk being left behind. With Dappier, you can confidently embrace the future of search, aligning your brand with the next generation of AI-driven discovery and ensuring your message reaches consumers wherever and however they choose to engage.
Schedule a demo with Dappier today: dappier.com/demo.
As AI tools become more capable and truly ‘agentic’ in their ability to surf the web and make decisions on your behalf, users are discovering new ways to go online and discover.
Traditional search once revolved around static text queries, but this paradigm is shifting rapidly. Today’s search experiences draw on an expanding variety of input modalities — voice, live video, images, and contextual interactions — to deliver more intelligent, tailored outputs. Rather than limiting ourselves to keyboards and screens, we are now engaging with AI agents that interpret and respond to our environments, activities, and immediate needs. This change is making search more intuitive, immediate, and integrated with everyday life.
Industry developments point the way forward, even in only recent weeks. Meta’s AI-enhanced glasses can now capture live video feeds, enabling users to focus on a product or setting and receive instant contextual information. ChatGPT’s integration of web search, voice mode, and even cellular calling capabilities transforms basic queries into natural dialogues that bridge online and offline worlds. Even Apple, which has been slower than industry peers to adopt AI with Apple Intelligence and with it aims to create an intelligent framework for when to call on or integrate a third-party LLM, has begun to integrate LLM-driven search within its own iOS App Store.
This evolution in how users feed information into search systems is driving a powerful shift in consumer behavior. By making input methods more flexible and intuitive, AI-guided discovery will increasingly streamline how people find, learn about, and buy products and services. Already, over $200 billion in retail revenue this year has been influenced by AI-driven pathways to purchase according to new research from Salesforce. As consumers embrace these new channels, brands must ensure they are present and easy to find at every touchpoint.
Dappier helps businesses adapt to this evolving landscape. By transforming your brand’s content into an “AI-ready”RAG model in real-time, Dappier enables you to deploy branded AI experiences and connect your data to any AI endpoint, ensuring discoverability across new and growingly popular input modalities. Whether customers are asking a voice assistant for product recommendations, capturing images or video through wearable devices, or chatting casually with a virtual agent, your brand can appear at the right moment, in the right format, with the right message.
The era of multimodal AI search isn’t on the horizon — it’s here now. As input methods diversify and search becomes woven into the fabric of daily life, brands that fail to anticipate this change risk being left behind. With Dappier, you can confidently embrace the future of search, aligning your brand with the next generation of AI-driven discovery and ensuring your message reaches consumers wherever and however they choose to engage.
Schedule a demo with Dappier today: dappier.com/demo.